Business Model Reinvention
Helping established business to redefine what's possible.
Extend your capacity to innovate.
Tap into new growth capabilities.
The most successful companies in the world have digital multisided platforms at their heart of business operation. Apple with its IOS ecosystem, Amazon connecting buyers and sellers on a marketplace of unprecedented size, Alphabet with its Google search engine, or Airbnb serving more listings than the biggest 40 hotel chain cumulated (and this is just the letter A). We help you understand how your very business can benefit from these superior dynamics of multi-sided business models, leveraging network effects and outrunning your competitors.
Our Expertise
Business Model Evaluation & Redesign
Market & Trend Evaluation
Industry & Competitor Analysis
Innovation Gap Breakdown
Value Chain Transformation
Customer Experience Design
Business Opportunity Mapping
Design Thinking & Piloting
Go-To-Market Strategy
MVP Design & Testing
deconstruct
Separate the elements of your business model. Break down how exactly your business currently creates and captures value.
Our Process
imagine
Iteratively ideate new ideas for each individual element of your business model. Understand how platform dynamics can extend your value creation capabilities.
hypothesize
Reformulate assumptions as falsifiable propositions and adapt them to include testable metrics that allow you to move forward with certainty.
interview
Gain valuable customer insights and put your hypothesis to test. Use qualitative data to explore solutions that meet real market needs.
prototyope
Create a minimal viable product (MVP) to provide one value proposition and conclude to a successful launch backed by the right data points.
Meet Prof. Dr. Ted Ladd,
Partner
Serial Entrepreneur, Professor at Hult and Harvard University
"We thrive as entrepreneurs and as humans when we face challenges that force us to think disruptively. Evidence-based methods of venture design and reinvention have been proven to improve your chance of reducing risk, increasing revenues, and delighting customers."